Privacy Policy
Effective Date: July 17, 2026
Important Notice Regarding Text Messaging Data
RepAnchor Marketing ("we," "us," or "our") DOES NOT share customer opt-in information, including phone numbers and consent records, with any affiliates or third parties for marketing, promotional, or any other purposes unrelated to providing our direct services. All text messaging originator opt-in data is kept strictly confidential.
About Us
RepAnchor Marketing provides reputation management, review generation, local search optimization, and lead-capture services to trades and home-service businesses. This Privacy Policy explains how we collect, use, and protect your information, in compliance with Canada's Personal Information Protection and Electronic Documents Act (PIPEDA), Canada's Anti-Spam Legislation (CASL), and applicable telecommunications regulations.
1. Information We Collect
We collect the following types of information:
Personal Information:
- Name, email address, phone number, physical address
- Business name and business details
- Payment information when you make a purchase or start a plan
- Opt-in records and timestamps for all communication channels (SMS, email, etc.)
Non-Personal Information:
- IP address, browser type, device information
- Website usage patterns and analytics
- Cookies and similar technologies
Customer Communication:
- Records of enquiries and service requests
- Appointment details and preferences
- Service history and feedback
2. How We Use Your Information
We use collected data for:
- Providing and improving our services
- Processing transactions and payments
- Communicating with you about your enquiries, appointments, and service updates
- Delivering the reputation and review services our clients have engaged us to provide
- Enhancing website functionality and user experience
- Ensuring security and fraud prevention
- Maintaining records of your communication preferences and consent
3. SMS Messaging & Compliance
Text Message Program Terms & Conditions
By opting into our SMS messaging services, you agree to receive text messages related to our services, which may include review requests, appointment reminders, missed-call follow-ups, quote follow-ups, customer support, and important updates.
Opt-In & Consent:
- You will only receive messages if you have explicitly opted in
- We maintain timestamped records of all opt-in actions
- We comply with Canada's Anti-Spam Legislation (CASL), and where applicable, the Telephone Consumer Protection Act (TCPA), and all other applicable laws
- Consent to receive text messages is not a condition of purchasing any goods or services
Opt-Out Instructions:
- You can cancel SMS notifications at any time by replying "STOP"
- You will receive a final confirmation message, and no further messages will be sent unless you re-opt in
- All opt-out requests are processed immediately
Message Frequency & Content:
- Message frequency varies based on your interactions with our business
- Messages will be directly related to the services you have requested
- We do not send promotional content without specific consent
Help & Support:
- Reply "HELP" for assistance or contact us at repanchor@gmail.com
- Customer support is available during regular business hours
Carrier Information:
- Standard message and data rates may apply
- Carriers are not liable for delayed or undelivered messages
- Supported carriers include major Canadian carriers (Bell, Rogers, Telus, Freedom Mobile) and most regional carriers
SMS Data Protection Statement
No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. Information sharing to subcontractors in support services, such as customer service, is permitted. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.
We implement strict data protection measures to safeguard your SMS opt-in information and consent records.
4. Information Sharing & Disclosure
We do not sell, rent, or trade personal information. We may share information with:
Service Providers:
- Third-party vendors who assist in our operations (e.g., payment processing, appointment scheduling, CRM, and review platforms)
- SMS aggregators and providers solely for the purpose of delivering messages you've consented to receive
- All service providers are contractually obligated to maintain confidentiality and security
Legal Compliance:
- If required by law, legal process, or to protect our rights
- In response to valid law enforcement requests or court orders
Business Transfers:
- In case of mergers, acquisitions, or sale of assets
- In such cases, your data remains protected under the terms of this policy
All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties, excluding aggregators and providers of the Text Message services.
5. Data Retention
We retain personal information only as long as necessary to provide our services or as required by law. You may request deletion of your data by contacting us at repanchor@gmail.com.
6. Your Rights (PIPEDA)
Under PIPEDA, you have the right to access the personal information we hold about you, request corrections, and withdraw consent at any time. To exercise these rights, contact us at repanchor@gmail.com.
7. Cookies
Our website uses cookies for analytics and functionality. You can disable cookies in your browser settings.
8. Data Security
We use industry-standard security measures and reputable third-party platforms to store and protect your data. Client login credentials and customer data are stored securely and never shared over insecure channels.
9. Changes to This Policy
We may update this Privacy Policy from time to time. The effective date at the top reflects the most recent changes. Continued use of our services constitutes acceptance of the updated policy.